In Ireland and the UK, Coors are known for their cold activated cans, bottles and pint glasses.
We were asked to create a set of assets to go live during the lead-up to Summer.
The Digital OOH was synchronised to real-time temperature above 16°C.


April & July Paid Social





Digital OOH, temperature sync.





OOH AdBox 



In-Store



My role: Concept development / copywriting

CREDITS